even tho some aromatheraphy stuff may be value for money, and
effective, a lot of MLM companies that try to dabble in
arommatheraphy do not offer competitive prices or market it to
wrong market.
aromatheraphy products are known as oestantious or luxury goods.
most such products are highly priced and without obvious beneficial
value. no doubt i met people who impressed me with some good ones,
or highly accredited stuff, but most people cant afford it. my
marketing lecturer who used to work in the marketing side of belair
observed that distributors ended up looking for the rich to
purchase their products. not all survive, ended only got few 'super
saleman'
many stories i heard from elders that the number of sellers of AP
dwindled, the onli ones left are super salesman. This fact run
contrary to companies that try to promote MLM as a business that
ordinary people can do. Neither they or people in their social
circle are able to buy or sell the products. This is the case where
coys target the wrong market and leaving agents frustrated.
Second point is that, aromatheraphy is an attractive product for
disguised pyramid. Many do not noe that a lot of the cost of AP
goes into the bottles ,not the content. The stuff inside can be
cheap, but some coys try to create branding by selling 'specially
made crystal bottles', or 'uniquely designed container'. Remember
warnings of diguised pyramid pointing to 'products with no obvious
beneficial value' in many DSA webby or watchdogs webby?
nti is a good example, having little or no marketing at all of
their products. With no obvious value, the cost can be low, much
profits can be made much from the 288 bucks.
Not forgetting the target market now is teens. Since AP is much for
the rich, and most teens cant afford to continually purchase AP (if
they purchase at all), the crux of nti earning point lies in the
288 bucks most teens will be able to cough up. Its the maintaining
part they probably have problems with. Thats why the need for
continuous recruitment.
This is why most people also point out why target teens with AP
stuff, since there is problem in reconciling their income and the
prices of the goods.
